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San Francisco tours

A guided tour of San Francisco can be almost anything. A walk along Fisherman’s Wharf. A chance to taste your way through Little Italy and Chinatown. An Instagrammable urban hike. Wherever you choose, you’ll have a local guide who will make sure the experience is one you’ll never forget.

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More San Francisco tours

An unforgettable experience customized just for your group

Private tours in SF

Starting at $100 per hour
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The best way to see SF

If you’re visiting San Francisco, it can be overwhelming to know where to begin. Do you try to get the perfect photo of the Golden Gate Bridge? Do you book your cruise to Alcatraz? What about downtown and Fisherman’s Wharf and Golden Gate Park?

Touring San Francisco with us

It’s easier — and better — to travel with a local. Your local tour guide handles the details while you get to experience the amazing sights of SF in a way you never would have thought possible.

Here’s what makes our San Francisco guided tours a little different.

  • We’re OK with sharing secrets. Our urban hike reveals a hidden stairway with Instagrammable art and gardens.
  • Our tours are customizable. Whether you need the ultimate in customization with a private tour or just want to add on a bay cruise or Alcatraz visit, you’ve got options.
  • Our tours are interactive. Make fortune cookies in Chinatown or ride a cable car to the crookedest street in the world.
  • Every local tour guide is an expert on SF and can share insider tips on what to see and do next. Just ask!

Get to know the real SF

Visiting San Francisco is an immersive experience. It’s about digging into our famous sourdough bread, hanging out with the sea lions at Pier 29, and exploring the sights and sounds of North Beach, SF’s very own Little Italy.

But mostly it’s about getting the chance to really know the city — and there’s no better way to do that than with our top-rated tour guides.

Let us help you make the most of your trip to SF.

San Francisco travel guides

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6 Outdoor Adventures Near San Francisco to Escape the Crowds

The weather in San Francisco has a certain reputation. Even Mark Twain acknowledged our summertime temps can be a chilly letdown. Sure, there’s fog, rolling in a bit…

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How Fisherman’s Wharf Became Famous — And What To See Today

Every major city has a designated “tourist zone” that visitors love but locals tend to avoid, and in San Francisco, it’s Fisherman’s Wharf and Pier 39. Growing up…

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8 Bakeries for a Multicultural Tour of San Francisco

San Francisco is famous for its sourdough — and for good reason. There’s nothing like the crackle of freshly baked crust as you tear into one of those…